This book closes the gap between information technologies and management decision making. It treats currently relevant topics in information technology-knowledge-based expert systems, graphic-user interface, fuzzy logic, neural networks, data storage, client server, and integration of heterogeneous databases-by using examples and, more importantly, by relating these methods to the needs of the decision maker by taking into account the individual's decision style. The authors provide a solid basis for determining how decision makers use and access information that becomes part of the design of information systems. Integrating the decision maker into the design results in a more intelligent information system because the focus is on the outcome rather than on the methodology or computer power used.
Über den Autor Alan J. Rowe
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Alan J. Rowe is an Emeritus Professor of Management and Organization, USC Marshall School ofBusiness. He has authored or co-authored 11 books, including Intelligent Information Systems,Managing with Style: A Guide to Understanding, Assessing, and Improving Decision Making, andStrategic Management: A Methodological Approach, Fourth Edition (Addison Wesley). He was also amember of the corporate staff at General Electric and Hughes Aircraft company.
